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Let's Talk Apple

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Let's talk apple today...

Not the one Eve ate and gave Adam so he can have sense

But the one the Adams of the millennials are using to lure the Eve's of today without sense, just to suck their oranges.

I'm talking Steve's apple

Not Eve's apple

Apple has a crowd

A cult

A class

One, everyone wants to belong to

Do you know Apple has a fanbase family in tjr US and UK?

Where people who use apple meet and greet, with even their own president!!!

Yes, these strangers, connected by apple, leave their homes on a particular day chosen by them and gather in a fine restaurant, bar or garden.

These people didn't build Apple

Their fathers and mother's didn't build it

They don't have shares

They are not related to the owner of Apple

Yet, they are die hard fans

They will kill for it.

You can't create anybody

You can only relate with them through the power of communication.

This is what communication does

Apple has created a communication that everyone wants to be a part of

They speak in a way you want to belong to

They tell you they think differently, so you join the family believing you too will think differently

That's the power of communication

They are loyal customers.

Listen to this...

Everybody is not your crowd

But everybody want to belong to something

So, find your crowd

And talk to them until they become your number one die hard fan

Don't just know how to sell

Know also why people buy

And people don't like people telling them what to do, especially adverts and promos, selling!!!

So don't sell products, tell stories

Because everyone loves a good story

If you can't tell your story, come, I'll tell it for you at a price.

Together, let's tell a story that glorifies the brand you are or have.


Kingdavid Chinaeke Ofunne
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